Cybersecurity will be a key corporate agenda in 2019. Globally, businesses have woken up to two game changing realizations in recent times:
1. The World Wide Web is a potent platform to generate brand recognition, streamline business and accentuate profitability.
2. Online threats in the form of malware poses a serious question to a business’s online infrastructure and offline credibility.
Cyber Threat Intelligence will lead a majority of the cybersecurity conversations in 2019, and beyond!
In this context, how can businesses stay a step ahead of these highly inventive and resourceful threat actors? The answer is cyber threat intelligence. As a brand, CYFIRMA’s primary differentiator is in its ability to listen into hacker conversations from the deep/dark web and other online forums that are frequented by malicious actors. Herein, CYFIRMA picks up the first hints of a malware in development, an obscure threat that is being rejuvenated and the specific domains and vulnerabilities that are being targeted. In simple terms, an informed heads-up!
By understanding the threat actor’s manifesto and gleaning the obvious and latent loopholes in a company’s cyber architecture, CYFIRMA can powerfully deploy cyber threat intelligence to identify and keep the threat of incoming attacks at bay. Predictive intelligence allows CYFIRMA to pick-up the most ambiguous threat signatures and associate them to known or masked vulnerabilities.
Breaking the cyberattack code in 2019
Threat actors are increasingly developing new tools and methodologies to attain their malicious targets of far reaching cyberattacks while remaining totally anonymous. At the other end of the spectrum, cyber defenders cannot afford to have just canned responses for every emergent threat event. The need is to anticipate an event before it actually happens.
In 2018, we witnessed a number of high profile data breaches involving some of the top companies on the planet. Facebook’s March disclosure of over 90 million compromised user profiles, athleisure giant Under Armour’s admission to the breach of 150 million users’ data through its compromised fitness app, are some of the prominent cyberattack instances amongst a string of regular occurrences across the world. And, by the looks of it, hackers are developing their malicious tools at an equivalent rate to how companies are setting up sophisticated cybersecurity solutions.
CYFIRMA’s core competencies lie in designing customized solutions that take into consideration a client’s specific security makeup. Identifying vulnerabilities that could be exploited by a resourceful threat actor allows the client to plug away the obvious landing points for the attack. Next, the intended victim is apprised of the various tell-tale signs of an impending cyberattack.
The success of an average cyberattack event is heavily dependent on the element of surprise. Most serious malware attacks propagate through entire systems in record time before they can be contained. Cyber threat intelligence ensures that this element of surprise is neutralized right out of the gate. Minus the strategic advantage, the threat actor is rendered ineffective and easily manageable.
The CYFIRMA advantage: PREDICTIVE, RELEVANT & PRIORITIZED insights
As cybersecurity gains a prominent spot in the company’s overall business strategy, thought leaders will have to zero-in on the solution that works best for their individual system. However, clear advantage will obviously nestle with those who are assertive, innovative and take the initiative, rather than just be reactive to a threat incident.
Cyber threat intelligence affords companies this advantage. By listening in to grassroot conversations over the deep/dark web and other such platforms, CYFIRMA pinpoints with a high degree of certainty the exact timelines when malicious tools are being developed, or deployed, and the profile of domains and business sectors that are likely being targeted. Further, the report specifies best practices and fixes that will plug targeted vulnerabilities and save the intended victim from costly damage control manoeuvres at a later date.
In Summation: It’s a matter of when, not if!
Threat actors are getting bolder and the tools of their trade are getting more sophisticated by the day. Additionally, malicious entities like malware and viruses do not differentiate, rather a modus operandi resembling a typical carpet-bombing run ensures that vast business segments will be impacted through a single, well-coordinated outbreak. Unfortunately, mainstays like firewalls and anti-virus programs offer little resistance against such evolving threats.
But, the cavalry does march in to the rescue. In cyber threat intelligence, companies will find a new-age approach to cybersecurity that is in sync with the modern business world’s evolving need for data protection and process management. And, in CYFIRMA, an experienced partner to help reconfigure the company’s core cybersecurity posture.
Sounds like a plan? Let’s take the conversation forward.
